Abridged Resume/CV

KNOWLEDGE TREE CAPITAL

CEO and Founder July 2023-Present

Founder of research firm producing trading and investing insights in digital assets exclusively for digital natives.

INUIT CREDIT KARMA

Director, Growth Marketing CK Money October 2021 – July 2023

Marketing leader overseeing acquisition and the customer’s full lifecycle throughout the users’ product journey in Credit Karma’s online banking division

EXPEDIA GROUP

Head of Growth Marketing (Tripadvisor & Kayak.com) July 2018 – October 2021

Partner facing team leader owner of a nine digit yearly spend reaching over 60+ countries. Managed globally distributed teams and prioritized resource and technology allocation across Expedia’s portfolio of brands.

SAMSUNG ELECTRONICS AMERICA 2013-2018

Manager, Marketing Strategy

Manager on the COO’s internal consulting team (Promoted to CEO), consulting on Galaxy smartphone risks health, future opportunities and marketing strategy projects.

Manager, Product Marketing Management

Strategic Manager on the Product Marketing team in regulating Samsung’s marketing spend, holding quarterly steering sessions. Worked cross functionally to bring about new products to market and fill product gaps.

Senior Marketing Analyst March 2013 – Nov 2014

Marketing analyst tracking strategic marketing initiatives, in retail, loyalty and channel marketing and formulating strategic go-to-market recommendations for product adoption and sales growth.

EG International Education Apr 2008 – July 2010

Academic Coordinator

Worked as a product and operational lead on EG’s product offerings and lead operational projects.

CKS International Aug 2006 – March 2008

Market Analyst

Founding member of export driven Ice-wine firm centered on global markets. Played the role of product, competitive and retail analyst leading sales presentations to key distributors in Korea.